LTF can deliver a Digital Marketing Workshop to you and up to 6 of your colleagues. Designed to provide insights into some key areas of the digital marketing landscape through a mix of theory and practical content. Previous attendees have found it both inspiring and informative, rating us an average of 8.9 out of 10 across the board.
The Digital Marketing Workshop is a highly insightful mix of Theory and Practical on key digital marketing elements, built on over 10 years experience in the online world. Designed to inspire and motivate your team, and provide insight and practical training.
There is no specific preparation required, although we ask attendees to think / make a note of any particularly burning questions you may have in the sphere of Social Media, Blogging, Search Optimisation, Email Marketing etc – that you would hope to get answered on the day. Bring your top 1 or 2 questions with you, and we will do our best to answer them during the afternoon, or at the very least arrange to take them up with you after the workshop.
Rick takes the group through the Digital Marketing Landscape. What's new, what's important, and how to exploit it:
Owen takes the group through a very practical and engaging process of Value Proposition refinement and testing and Customer Understanding in a very interactive session.
So now you know what Digital and Content Marketing is, this part of the day helps you put everything you’ve just learned into context and helps you start to map out your own Digital Marketing Plan. At the end of the workshop you will have understood how you can use Digital Marketing in your own organisation, established some initial objectives and set out a simple but achievable plan of action to bring it all to life.
The afternoon session covers the following areas:
We aim to provide as much insight as possible within the time available so there’s a lot to cover, and each area in itself could warrant a week-long course, so it will be fairly quick-paced and a mixture of theory and practical.
Rick O'Neill has over 15 years experience in web design, web development, search engine optimisation, email and online marketing.
Owen Ashby has over 25 years experience in Sales & Marketing strategy for SME businesses.
The combination of these two perspectives, we feel, is pretty unique and should be of hug value to you, the business owner, as you embark upon your journey to launch your very own buzz building program and take your business' online profile to the next level.